Introducing Helena Vyvozilová
Helena has shared with my her ideas on business skills for artists. One of the privileges of my job teaching creative students is the wonderful and unique individuals I have been taught. In my newest book, Entrepreneurship for Creative and Cultural Organizations, I start each chapter with advice from one of my former students. I had asked each what they wished they had known before they went into business.
Helena doesn’t think of it as selling, but her company provides music groups and ensembles for any type of occasion. In addition she also organizes events for clients; anything from team buildings to galas. Helena markets online but gets most of her new clients through personal recommendations. She prides herself on providing a service that is highly personalized. The business skills Helena wishes that earlier she had been:
Business Skills Needed by Artists
- More patient as business builds over time.
- More proactive in raising funds.
- Less idealistic and more insight into cruel reality.
You can see Helena’s work at www.hmmanagement.cz
I suggest that you click ‘player’ in the upper right hand corner and listen to some wonderful music with lyrics in both English and Czech.
I hope that creatives who read my new book before starting a business will find reality a bit less cruel!
The new book is underway! I meet my word goal which means that I have a little over half a chapter written. Of course, it is not very good writing.